22 October 2009

Breastfeeding is awesome in New Zealand

Check out a super new public breastfeeding campaign in New Zealand.

"Although New Zealand has breastfeeding rates that are consistent with other OECD countries, rates are low at six weeks, especially among Māori and Pacific women,” said Ministry of Health Deputy Director Margie Apa. She went on to say that barriers to breastfeeding, including “lack of breastfeeding support and information, mothers returning to paid work and finding it hard to continue breastfeeding, and negative attitudes to breastfeeding from the general public and family members” tend to more adversely affect minorities, teenage parents and low-income moms.

Small country, so progressive.

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